A Wine Club that Goes Beyond the Box

Mavens & Aficionados Mavens & Aficionados | April 30, 2020

Looking for a wine club that is different than all the rest? Mavens & Aficionados is a Chicago based club that is doing it differently and better than everyone else. It combines the best parts of wine subscriptions, social clubs, and restaurant loyalty programs to create the ultimate wine club experience.

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The club offers two memberships: Classic and Reserve. Classic Members receive two bottles of wine each month for $85 and can customize their allocations to include all reds, all whites, or a mixed box. Unlike winery subscriptions or clubs that focus on only domestic or budget wines, the wine team at Mavens & Aficionados sources high quality wines from all around the world, from big to small producers, and in a wide range of styles. The wine team also focuses on exclusivity, giving Members wines they can’t find anywhere else. So Members won’t find their wines in big wine retailers, but can always order more directly from the Mavens & Aficionados website. The Classic Membership is a great fit for someone who loves wine but wants to take their imbibing to the next level and get introduced to wines they might not have tried before.

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The Reserve Membership is for the wine aficionado who wants access to everything the wine world has to offer. Reserve Members receive a completely custom allocation for $1,000 a quarter. Each Reserve Member is assigned a dedicated Wine Captain who works with them to learn their tastes and be their personal shopper to curate their allocations. Whether it’s one bottle of their favorite Champagne or a case of surprises, the Wine Captains put together stunning selections sourced from Maple & Ash’s award-winning wine cellar. Looking for something they don’t have in stock? The Wine Captains will use Maple & Ash’s vast network of distributors, importers, and producers to find it for you.

Mavens & Aficionados is about more than just sending wine to your home. It’s a social club that encourages members to grow their knowledge, refine their palate, and engage with each other. Members are invited to complimentary classes focusing on notable regions and the wines selected for that month’s allocation, seasonal parties, and tastings with winemakers. The club also partners with legendary producers for amazing wine dinners and Members are the first to be invited.

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Members are also encouraged to enjoy quality wine both at home and out. Mavens & Aficionados offers exclusive benefits at all of their restaurants: Maple & Ash with locations in Gold Coast and Scottsdale, Arizona and etta in Bucktown. Members receive priority reservations and 20% off wines by the bottle. With Maple & Ash’s list of over 1,000 selections and etta’s list of eclectic but approachable offerings, the restaurant benefits are some of the most unique and valuable parts of the club.

Mavens & Aficionados truly goes beyond the box and is a wine club unlike any other. With its restaurant benefits, events, classes, and superb wine quality, it is the ultimate wine club experience.



Photography by: Mavens & Aficionados