Love Behind the Lens: Gerber + Scarpelli Celebrates 25 Years!

By Gerber + Scarpelli By Gerber + Scarpelli | August 31, 2023

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What makes your business different from other wedding companies?

As photographers we’re likely to have longer relationships with our clients than practically any other vendor (after the wedding we’re gonna be delivering pictures and collaborating over an album), but even within that paradigm one of the things that is different about Gerber+Scarpelli is that we see ourselves as documentarians for your whole life-story. After the wedding, we want to be a part of our client’s lives, capturing and sharing the way their families grow and change. Providing headshots. Memorializing birthdays. (meh) We’re in it for the long-haul. We’ve had the pleasure of serving some of our customers for more than 20 years. That’s different.

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What big news do you want to share?

Gerber+Scarpelli is excited to announce that in 2024 we will be entering our 25th year of service! Kurt Gerber and Mike Scarpelli established G+S in 1999 and have built a beautiful family business with Belen Aquino (employee number 1) and Nick Gerber (Kurt’s son). Gerber+Scarpelli continues to grow with Jess Levi in Global Comms and Frank Lieu in the role of Studio Manager. G+S is looking forward to at least another 25 years documenting big love!

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What is your best advice for engaged couples?

Three things: 1) Do an engagement shoot. Use the pictures, don’t use the pictures - think about it as practice. Unless you and your fiance are models you probably have limited time in front of a camera and at minimum it will make you feel more comfortable on ‘game day’.

2) Hire a planner. Some are good, some are great - a good planner will make sure the day runs smoothly, a great planner will help save you money with their institutional knowledge.

3) On the wedding day - have a great freakin time. Everyone will take your cue. If you’re worried and stressed out, people will feel that. If you’re leading the charge toward the best day ever - people will catch the vibe.

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What’s the most gratifying part of your business?

Getting to document our client’s love stories and giving them something they’ll hand down as a treasured heirloom for generations is pretty gratifying. We get to participate in a ritual that’s as old as humans and within that we get to create lasting art about what it felt like to have been there. It’s exhilarating, and it’s an honor.

What is your proudest achievement?

Our proudest achievement is our sustained attention to detail. For 25 years we go to work everyday and look for the best photographs we can make. Whether it is a corporate project, wedding, product launch, we apply the same focus and attention. It's a joy to create and collaborate with our clients.

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