Oak Street Bridal Salon Ultimate Bride— a must-shop for exclusive designer gowns

By Diane Kotlarz, Director & Buyer of Ultimate Bride By Diane Kotlarz, Director & Buyer of Ultimate Bride | December 24, 2021

Tell us what makes your business different from other wedding companies?

Since 1982, Ultimate Bride has been nestled on Chicago’s prestigious Oak Street. Ultimate Bride presents some of the top designers of the world exclusively to our brides; such as, Monique Lhuillier, Ines Di Santo, Berta, Mira Zwillinger, and Carolina Herrera. Our mission is to provide an elevated bridal experience, filled with elements of passion, personality and romance.


How did you handle the pandemic? Did your business model change?

Ultimate Bride followed all CDC guidelines and maintained constant communication with our brides. We launched Virtual appointments which allowed us to bring some excitement for our future brides to be. We also launched our private Platinum VIP Experience on Sundays only.

What is your best advice for engaged couples?

Congratulations! Follow your heart and enjoy the special time.

Who inspires you?

Simply, it’s our Brides.

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What is your favorite trend for weddings currently?

We love how our designers have elevated their recent collections by adding a dramatic detail such as a dreamy poet sleeve or a thigh-high slit to add a chic edge. It is so fun to see our brides incorporate daring and unique elements to take their bridal look to the next level.

What is the most gratifying part of your business?

When our brides find their gown, have their moment with their families and allow us to celebrate with them.

CYRIL_MODERN_LUXURY_PHOTO.jpgTimor Raz @timorrazphoto

What are you most passionate about right now?

Continuing to elevate our brides’ experience.

What three words describe you or your business best?

Classic, Elegant, Luxurious


What big news do you want to share?

Ultimate Bride is excited to announce we are a BERTA exclusive salon carrying all 4 lines and recently an INES DI SANTO shop in shop experience salon.

How far in advance should couples book your business?

It’s never too early! We recommend to start 12 months from your event date.

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